Can Authenticity and Social Media Co-Exist? | HUR Reads
By Wim Langedijk for HURS
Can Authenticity and Social Media Co-Exist?
HUR Reads is our definitive shortlist of the most prominent articles from around the web.
By HURS Team
1
The Goal: ‘To Dream Bigger and Change The World’
A great profile on jewelry designer Jacqueline Rabun by writer Victoria Gomelsky. We spoke with Rabun not too long ago about the changing jewelry industry and her experiences as a jewelry designer. The New York Times article focuses on Rabun’s move from London to Los Angeles, her journey as an artist and designer, and also includes a variety of voices who speak to the designer’s impeccable taste and talent.
THE NEW YORK TIMES
Writer Terry Nguyen explores the concept of authenticity within the world of social media, and specifically “anti-Instagram” apps. These apps attempt to fulfil a niche function that Instagram lacks. For example, social media app BeReal focuses on authenticity and an ad-free experience. Every year new startups emerge with a vision of creating a better, more authentic way of being online. But what is real and what is fake? Nguyen speaks with BeReal users and industry experts about authenticity, and why we feel the need to document ourselves.
VOX
Raising venture capital has been part of the tech startup story for a long time. But it’s now becoming more synonymous with beauty and fashion startups. Glossier, Outdoor Voices, Vestiaire Collective, SKIMS and Rent The Runway are just a few examples. The thing is, taking money also means you have to make it back somehow. And building sustainable brands in the fashion and beauty industry often takes time and capital. Writer Maura Brannigan speaks with experts on how venture-backed fashion and beauty brands can raise capital to secure authentic and long-term growth.
FASHIONISTA
Osman Can Yerebakan gives us a look inside Gallerist Chandra Jonhson’s art collection. Johnson owns SOCO gallery in Charlotte, North Carolina. SOCO is a contemporary art space and bookshop with a project space in New York. Johnson shares her collecting strategy, how she became part of the art world and her future plans for the gallery.
ARTSY
Loneliness and social isolation are impacting people as social lives have become increasingly more digital. With many left craving real-life interactions, brands have an opportunity to use technology to facilitate life off screen. Writer Karis Hustad gives us a round up of social media platforms and tech companies that encourage people to go offline.